For StockX, the goal was to show off their entire online resale process. Our solution was to make four diverse, character driven animations that centered around sneakers, streetwear, watches and handbags that would appeal to the target audience and inspire them to take a trip through the entire StockX pipeline.

Agency: Direct

Directed by First Fight

Creative Directors: Andre Foster & Guy Allen

Character Design: Arnold Hong, Guy Allen

Illustration & Design: Andre Foster, Guy Allen, Alex Delker, Arnold Hong

2D Animation: Andre Foster & Guy Allen

Cel Animation: Jessica Rowden, Ryan Boyes, Omar Romolino, Mel McCann, Martina Sic

3D Animation: Alex Delker, Rick Lundskow

Sound Design: Ozone Music and Sound